Top 5 Benefits of 3D Renderings for Architects

Last Updated: 3 months

The real estate market is still a vital aspect of almost every economy in today’s world. Property is an essential part of every nation’s economy because of its role as a source of civilization, shelter, and domination in many other fields. However, the competition between architects remains fierce. But how did you manage to pull that off and stand out from your competitors? You must possess business awareness to market your architecture service business as an architect.


By getting to know what they value. For example, placing your client first is a great strategy to acquire their trust. Most homeowners want to build a lovely house for their loved ones; Property owners and investors have a commercial spaces like apartment complexes, shopping centers, office buildings, and warehouses to sell at a better price or win investment. Having a photorealistic architecture rendering is a smart choice to convince your clients of a proposal no matter which type of client it is. This is where Imagist3ds, the experienced architecture visualization studio might be of help.

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This article will explain:

  • What is 3D Rendering?
  • Why Use 3D Rendering For Architectural Designs?
  • What Are the Benefits of 3D Renderings For Architects?

What Is 3D Rendering?

3D Rendering is a digital visual technique to present the architecture design in a more intuitive and photorealistic 3D form to the customers. Also, it allows the client to see the project from various angles before the buildings are built. For example, it can convey the design ideas and show the interior, exterior, and surroundings to help the clients have a clearer understanding of how the architecture will look when built.

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Why Use 3D Rendering For Architectural Designs?

With 3D rendering and realistic visualizations, architects can give buyers a glimpse into their future home’s design and functionality.

Imagist3ds Exterior Rendering Mix-use


Outsourcing a 3D rendering service enables the full participation of many parties involved in the architectural design process to work together and coordinate constantly, which is much more efficient and time-saving.
For example, the architects take into consideration the client’s requirement in its architectural design and outsource the rendering project. Then, a draft model will be built and sent for confirmation, the architects can send it to the clients for recheck, such as kitchen location, light styles, etc., and inspect if there are any design flaws before moving to the next step, the final render. This help saves the time of both parties because it is much easier to predict and handle any issues before the actual construction begins. As a result, you may eliminate the waste of construction costs by using a high-quality architectural rendering.

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What Are the Benefits of 3D Renderings For Architects?

Benefit #1. It helps Keep Up With The New Technology

As an architectural service firm, you face the same competition challenges as any other business. But, what are the best strategies for taking on the competition? How can a company increase its customer base? What can you do to become more efficient in your architectural work? Keeping up with the new technology is the first step to go.

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3D Rendering can help create that virtual experience for your client. Since we live in the digital world, an architect can create immersive experiences that allow clients to imagine what their future residential or commercial space would look like. No clients would choose an architecture firm if it could not provide them with the same level of convenience and accessibility that its rivals can. For example, offering different visualization solutions like interior rendering, exterior rendering, 3D animation, virtual reality or augmented reality to meet the different project goals. So, as an architect, 3D architectural rendering will help keep up with the new technological solution of translating your thoughts, ideas, and concepts into real-time images and visuals and convincing your clients.

Benefit #2. Capable and Effortless Idea Transmission

It’s impossible to talk about modern-day consumer expectations without talking about the notion of the customer experience. Your customer experience should attempt to obliterate any borders between your clients and your work: Reading architectural drawings can be a challenging task for clients or those without architecture-related backgrounds. Your potential clients must not just articulate their demands but also be able to comprehend your ambitions and ideas to engage in business with you. However, you may welcome them with stunning 3D rendering to show the clients your idea based on their requirements in a more intuitive and immersive way, rather than engaging in a back-and-forth negotiation. Their clear, legible format is ideal for disseminating complex project concepts and outcomes.

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Benefit #3. Going Above and Beyond Client Expectations

However, meeting your customers’ fundamental requirements isn’t enough. There is a limit to how long good work can sustain you in today’s economy. Eventually, you’ll have to compete with someone more qualified to satisfy the requirements of the current world.

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So the idea is to go above and beyond what your customers anticipate constantly. Otherwise, someone else will do so. Clients are solely interested in having their requirements met quickly and cost-effectively, and you must grasp this. However, with Imagist3ds, it’s not that difficult. Practice and technology enable us to offer the most hyper-realistic renderings, also exclusive services such as 1-on-1 project managers follow-ups, and daily progress updates to keep you and your clients updated on the latest progress. These are bonus services for a better customer experience. The key to winning your customers is to be more efficient and accessible than your competitors while yet bringing something new to the table.

Benefit #4. It Helps Makes An impressive portfolio

Being able to rely on a steady stream of long-term customers in your line of work is uncommon especially if you take residential projects from homeowners since most architectural projects are one-offs.
To handle this effectively, you need to know where your competition is, who your ideal customers are, and how to find new sources of revenue. It is the skill of attracting potential customers and persuading them that you’re the solution to their requests or requirement. You’ll need something that will attract the attention of non-architects and clearly express your concept. Even though mockups and drawings may seem like effective architectural tools, remember to create an accessible client experience. And what better way to attract new customers than by showcasing your best work? A photorealistic rendering of your previous work!

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Benefit #5. Boost Your Internet Presence

With a solid 3D architectural rendering design portfolio, you can begin reaching out to potential customers through several mediums. As a promotional tool, 3D architectural drawings may express both beauty and usefulness, making them ideal for attracting people.

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For your benefit, there is always a need for beautiful architectural designs. So, create your online portfolio and post a few designs on social media to get the word out about your work and attract more potential customers.


Imagist3ds – Your Trusted 3D Visualization Studio

At Imagist3ds, we deliver 3D architectural visualization solutions. To get started, all you need to do is send us the project brief of your architecture plan, 3D models, sketches, or the pictures of the examples. It will be tailored to meet all of your individual needs. Please get in touch with us when you’re ready.